Terms of Service

Last updated: August 4, 2026

1. Acceptance of terms

By accessing and using Pugn ("the Service"), you agree to comply with these Terms of Service in their entirety. If you do not agree with any part, you must not use the Service.

2. Service description

Pugn is a customer relationship management (CRM) and marketing automation platform that offers tools for capturing, tracking, and managing leads, contacts, and sales opportunities, including integrations with GoHighLevel, Kommo, Meta Ads, Google Ads, WhatsApp, and other third-party services.

3. Nature of the service and NO financial advice

• Pugn is not an investment advisor nor a regulated financial services provider.
• No content on the platform (pages, emails, demos, marketing materials, or testimonials) should be interpreted as an investment recommendation, promise of profits, or guarantee of results.
• The metrics, dashboards, and reports we offer are informational and do not constitute professional advice.
• The user is solely responsible for their investment decisions and the results they obtain.

4. Registration and account

• You must be at least 18 years old and provide accurate and complete information when creating your account.
• You are responsible for maintaining the confidentiality of your access credentials.
• You will immediately notify us of any unauthorized use of your account.
• We reserve the right to suspend accounts that violate these terms.

5. Permitted use and prohibited conduct

You agree to use the Service only for legitimate purposes and in accordance with these Terms, applicable laws, and privacy policies. You are prohibited from:

• Using the Service for illegal or fraudulent activities.
• Attempting unauthorized access to systems, accounts, or other users' data.
• Reverse engineering, decompiling, or extracting the software code.
• Sending spam, malware, or harmful content through the platform.
• Manipulating metrics, attribution data, or referral systems for fraudulent purposes.

6. Plans, payments, and billing

Subscription plans, pricing, and payment terms are specified on the platform.

• Payment processing: payments are processed through Stripe and are subject to its terms of service. We do not store credit card data.
• Automatic renewal: subscriptions renew automatically at the end of each period, unless cancelled before the billing date.
• Refunds: payments are non-refundable unless required by law or unless a failure attributable to Pugn is proven. No refunds are issued for investment decisions, trading results, or failure to meet profit expectations.
• Taxes: the user is responsible for taxes applicable to their payments.
• Delinquency: non-payment may result in suspension of access until the debt is settled.

6.1 Detailed refund policy

This policy governs refunds of payments made through the platform:

• Right of withdrawal (consumers): where applicable law requires it (for example, consumer protection law in Mexico or EU consumer law), the user may request cancellation and a refund within the applicable legal period, provided the provision of the service has not started.
• Billing errors: if a duplicate charge, an incorrect amount, or an unauthorized charge attributable to Pugn or its payment processor is proven, the full amount of the erroneous charge will be refunded within a maximum of 10 business days after the error is confirmed.
• Service failures: if the service becomes unavailable due to a failure attributable to Pugn for a continuous period of at least 72 hours, the user may request a proportional refund of the unused portion of the billed period.
• Results waivers: no refunds are issued for investment decisions, trading results, market fluctuations, or failure to meet profit expectations, as set out in the limitation of liability section.
• Request procedure: requests must be submitted through the admin panel or the support email indicated, stating the reason, the transaction number, and supporting documentation. Requests are addressed within a maximum of 5 business days.
• Refund method: refunds are processed using the same payment method used in the original transaction through Stripe, unless another method is agreed. The user will not receive a cash refund unless required by law.

7. Referrals and commissions

Pugn may offer a referral program. Commissions are calculated according to the rules published on the platform. We reserve the right to:

• Reject or void commissions generated through fraudulent practices, duplicate accounts, or self-purchases.
• Modify referral program terms at any time with prior notice.
• Suspend partners who violate program terms.

7.1 Commission dispute process

If a partner believes a commission was calculated incorrectly, not credited, or unjustifiably voided, they may follow this process:

1. Formal request: submit a dispute within 30 calendar days after the date the commission was due to be credited, through the admin panel or the support email, stating the referral number, the associated transaction, and the reason for the dispute.
2. Review: Pugn will review the request and supporting documentation within a maximum of 10 business days, verifying compliance with program rules (valid purchase, absence of fraud, eligibility period).
3. Resolution: Pugn will notify the resolution in writing, either confirming, adjusting, or rejecting the commission, stating the technical reasons for the decision.
4. Second instance: if the partner disagrees with the resolution, they may request an additional review within 10 business days after notification, accompanied by new evidence.

Pugn's decisions regarding fraud detection (self-purchases, duplicate accounts, fake traffic, or invalid referrals) are final, unless objective evidence to the contrary is presented.

8. Intellectual property

All content, design, code, and functionality of Pugn is the exclusive property of Pugn and is protected by intellectual property laws. Unauthorized reproduction, distribution, or modification of the software is not permitted.

9. Limitation of liability

10. No warranties

The Service is provided "as is" and "as available," without warranties of any kind, express or implied, including without limitation warranties of merchantability, fitness for a particular purpose, or non-infringement. Pugn does not warrant that the Service will be uninterrupted, error-free, or that attribution results will be 100% accurate.

11. Privacy and data protection

The processing of your personal data is governed by our Privacy Policy. By using the Service you agree to the practices described in that policy.

12. Confidentiality and data processing on behalf of clients (DPA)

When a Pugn customer uses the Service to manage the personal data of their own customers, leads, or end users, Pugn acts as a data processor of such information and only processes it on behalf of and under the documented instructions of the customer, who acts as the data controller.

• Limited purpose: lead data is processed exclusively to provide the Service (acquisition, tracking, attribution, and synchronization with the contracted integrations).
• Confidentiality: Pugn keeps all information processed on behalf of its customers confidential and limits access to authorized personnel bound by confidentiality obligations.
• Instructions: Pugn will process data in accordance with the customer's documented instructions, unless otherwise required by applicable law, in which case it will inform the customer in advance unless prohibited by law.
• Sub-processors: the customer authorizes Pugn to engage sub-processors such as those identified in our Privacy Policy, with notice of any relevant additions or replacements.
• Security: Pugn implements appropriate technical and organizational measures to protect personal data against unauthorized access, loss, or alteration.
• Assistance to the controller: Pugn will assist the customer in fulfilling its obligations (ARCO rights, breach notification, impact assessments) to the extent technically possible and as contracted.
• Return and deletion: upon termination of the service and at the customer's request, personal data processed on their behalf will be returned or deleted in accordance with the customer's instructions, unless retention is required by law.

This clause is deemed incorporated into any services agreement between Pugn and its customers and, in case of conflict, the provisions of the specific signed agreement between the parties shall prevail.

13. Third-party integrations

The Service may integrate with third-party platforms (GoHighLevel, Kommo, Meta, Google, WhatsApp, Stripe, Mailgun, etc.). We are not responsible for the privacy practices, security, or availability of such services. We recommend you review their terms and policies.

14. Cancellation and termination

You may cancel your subscription at any time from the admin panel. Data will be retained for 30 days after cancellation before permanent deletion, unless required by law. Pugn may suspend or terminate your access if you violate these terms, with or without prior notice.

15. Governing law and jurisdiction

These terms are governed by the laws of Mexico. The parties submit to the jurisdiction of the competent courts of Mexico City for any dispute arising from these terms, without prejudice to the user's ability to contact consumer protection authorities in their country.

16. Modifications

We reserve the right to modify these terms at any time. Changes will be notified through the platform or by email. Continued use of the Service after changes constitutes acceptance of the new terms.

17. Contact

For any questions about these terms: support@pugn.io